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Guest Post: Maris Prindulis

If you are not a designer, it can be challenging to understand how to make good decisions about your logo. Is it good? Should it be updated? Sometimes, time and money are lost when direction is picked that is not quite working.

Featured image of Swimmingly

This app revolutionizes how coaches, athletes, and spectators enjoy the sport they’ve grown to love by eliminating all the hard copy papers, reducing the strain on volunteers, and helping everyone know exactly how far along their meet is.

Featured image of Lynn Tickner
Your organization has a mission to fulfill, and I bet you’re the type of person who wants to keep moving and do the good in the world you’ve set out to do. Whether you’re naming your new nonprofit or rebranding, you’ve encountered this question more than once. What is the...
featured image of Julia Block Pearson
I’m often asked how to grow a brand’s presence on social media. I get it…it’s a big deal in today’s digital world. Social media is a land of opportunities, but making the most of it needs a game plan. Here’s a deep dive into some essential tactics and advice I...
Rob Schiffman client spotlight featured image
Rob’s work as a speaker, comedian, and artist has taken him around the globe. When he approached us, it was clear. His website needed to finally reflect his experience and abilities. We spent time refining his brand message, writing custom web copy, and then bringing it all to life with...
Small business blog featured article about websites

In today’s digital age, a website is often the first impression your customers or clients have of your brand. Unfortunately, emerging businesses face limited budgets, a never-ending to-do list, and many other factors pushing leaders to prioritize other initiatives over their websites.

Oasis client spotlight featured image

One of our clients, Oasis International, is committed to helping refugees resettle and thrive in their new community. Check out what they do and how we’ve teamed up to support them!

Jon Delange guest post featured image

Most fundraisers and executives at small to medium nonprofits live in a whirl of mixed schedules, hat-wearing, and wondering whether they should switch donation platforms because they got $50 for signing up for that 15-minute free demonstration.

Church Marketing University client spotlight featured image

In our work with Ryan and the team at Church Marketing University, we focused on adding value to a community of over 20,000 church leaders.

Lead Generator featured image

The reality is having a nicely designed lead generator doesn’t guarantee people will download it. Here’s a quick breakdown of how to build an effective strategy for your lead generator.

Bone Voyage client spotlight featured image

Born out of a dire need to see stray dogs receive a better life, Bone Voyage’s team created a nonprofit organization and built an operational model to locate and rehome dogs after they’ve been cleaned up and cleared of any lingering health conditions.

StoryBrand featured image

Let’s explore how to StoryBrand your nonprofit organization. This powerful framework will elevate your marketing and fundraising efforts.

Continental Siding client spotlight featured image

After years of success, Continental’s owner, Alec Cook, approached us looking for strategic support to build a foundation for anticipated growth.

Telecom4Good client spotlight featured image

One of our clients, Oasis International, is committed to helping refugees resettle and thrive in their new community. Check out what they do and how we’ve teamed up to support them!

Evan Cox Consulting 3 approaches every brand should consider for their email marketing strategy
It’s no secret that business and nonprofit leaders have an ever-increasing list of responsibilities. With this reality in mind, it’s important to acknowledge that while every entrepreneur or executive director would love to invest in a full suite of marketing strategies, time and budget are often limited. It’s imperative to...
A volunteer preparing to use the storybrand framework to upgrade his website

In today’s digital age, a website is often the first impression volunteers, donors, and community members have of your nonprofit organization. Unfortunately, grassroots nonprofits often face limited budgets, a never-ending to-do list, and so many other factors that push their leaders to prioritize other initiatives over their websites.

FM Exteriors client spotlight featured image

Like many companies, the owner of FM Exteriors (DJ Ficken), came to us looking for marketing support in several key areas. With a limited budget, we took a phased approach by first installing multiple sales funnels on their existing site to enable them to start seeing results immediately.

A white board with colored markers and post it notes

StoryBrand is a powerful messaging framework developed by author and business leader Donald Miller. The premise? Any business or nonprofit organization should offer solutions to your customer’s problems. When you clearly position your products and services as the answer they’ve been searching for,…

Catherine Brown; woman in nice suit smiling
Depending on the industry they’re in, some entrepreneurs use the terms “sales” and “marketing” somewhat interchangeably. I don’t use these terms interchangeably. Clear definitions are important, because when we work alongside sales or marketing teams, we need to make sure that we have all the right people at the table!...