by Steve Hedrick | Jul 21, 2025 | Guest Post
If I asked you right now to name the most important donors to your organization, who would you think of first? The people who give the MOST MONEY? The $10,000 donor? That family foundation? The couple who made a transformational gift last year? Most fundraisers obsess...
by Steve Hedrick | Jul 10, 2025 | Messaging
How small businesses and nonprofits can cut through the noise with clarity and purpose. In 2025, Clarity Isn’t Optional This year has asked a lot of small business owners and nonprofit leaders. From shifting tech trends like AI to changing donor behavior, it feels...
by Steve Hedrick | Jul 10, 2025 | Website
How to grow your impact with a marketing strategy and website that work together to engage and convert. Demand Generation vs. Demand Capture The two sides of a healthy marketing strategy for small teams If you’re leading a small business or nonprofit, you wear a...
by Steve Hedrick | Jul 8, 2025 | Messaging
How to Navigate Naming Decisions When Expanding Your Services When you’re launching something new, whether a service, product, or business unit, one of the biggest questions you’ll face is: Do we keep the name, change the name, or build a brand-new one? That was the...
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