Nonprofits

Content and resources to help you grow your company or organization
A person in a yellow sweater takes a photo of a folded yellow sweater with a smartphone next to an open laptop on a white desk. The word Website is displayed in bold white text on a blue banner at the bottom.

In today’s digital age, a website is often the first impression your customers or clients have of your brand. Unfortunately, emerging businesses face limited budgets, a never-ending to-do list, and many other factors pushing leaders to prioritize other initiatives over their websites.

A smiling man with short light hair and a trimmed beard, wearing a suit. The image includes a blue banner that says Guest Post Jon DeLange. The background is bright and blurred.

Most fundraisers and executives at small to medium nonprofits live in a whirl of mixed schedules, hat-wearing, and wondering whether they should switch donation platforms because they got $50 for signing up for that 15-minute free demonstration.

Two people reading books at a table with notebooks and documents, with the text Lead Generators on a blue banner at the bottom.

The reality is having a nicely designed lead generator doesn’t guarantee people will download it. Here’s a quick breakdown of how to build an effective strategy for your lead generator.

A black and white dog wearing a blue Adopt Me bandana sits outdoors. The background is green foliage. The bottom of the image reads StoryBrand in white text on a blue shape.

Let’s explore how to StoryBrand your nonprofit organization. This powerful framework will elevate your marketing and fundraising efforts.

A person wearing a white t-shirt with VOLUNTEER printed on it stands with arms crossed. The bottom of the image features a blue banner with the word Website in white text.

In today’s digital age, a website is often the first impression volunteers, donors, and community members have of your nonprofit organization. Unfortunately, grassroots nonprofits often face limited budgets, a never-ending to-do list, and so many other factors that push their leaders to prioritize other initiatives over their websites.

A close-up of a whiteboard with sticky notes and markers, next to another board. The word StoryBrand appears in large white text on a blue background at the bottom.

StoryBrand is a powerful messaging framework developed by author and business leader Donald Miller. The premise? Any business or nonprofit organization should offer solutions to your customer’s problems. When you clearly position your products and services as the answer they’ve been searching for,…

A smiling man wearing glasses and a blue sweater stands in front of shelves. Text on the image reads Guest Post Kenny Jahng in white and blue.
Whether your church is thriving or struggling, you can benefit from using the StoryBrand framework. In this article, we’ll explore how StoryBrand works and why churches should consider using it. If you’re looking for a way to revitalize your church, StoryBrand may be just what you need to gain attention...
A group of people in a modern office discuss content strategy, with one person presenting at a whiteboard covered in sticky notes. Content Strategy is written on a blue banner across the bottom of the image.
Billboards, radio ads, direct mail – traditional marketing methods have become less effective by the year. And as a growing organization, you know you can do more to generate leads and surpass your goals. That’s where content marketing comes in. The Content Marketing Institute defines content marketing as “a strategic...
A person touches a large glowing dollar sign on a screen, with more dollar signs floating nearby. The word Fundraising appears in bold white text on a blue curved banner at the bottom.
Unfortunately, fundraising often feels like a dirty word for many nonprofit and church leaders. It’s more than a necessary evil. Sure, fundraising helps pay staff salaries, operate your outreach activities, and advance your mission. Yet, it’s so easy for major gift officers, development professionals, and executive directors to inadvertently get...
A man in business attire speaks on stage with a headset, gesturing toward a large blue screen. The words Brand Messaging appear in bold white text at the bottom of the image.
What is the StoryBrand framework? StoryBrand is a powerful messaging framework developed by author and business leader Donald Miller. The premise is that you and your organization need to offer solutions to your customer’s problems. When you clearly articulate your products and services as the answer they’ve been searching for,...